Privacy Policy

1. Information We Collect

1.1 Information You Provide

When you use our service, we collect information you provide directly, including:

• Account Information: Name, email address, phone number, and password
• Property Information: Property addresses you choose to monitor
• Payment Information: Credit card details and billing address (processed securely by our payment provider)
• Communication Data: Messages you send us through support or contact forms

1.2 Information Collected Automatically

When you use our service, we automatically collect:

• Usage Data: Pages visited, features used, and actions taken
• Device Information: Browser type, operating system, and device identifiers
• Log Data: IP address, access times, and referring URLs
• Cookies: See our Cookie Policy for details

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our property monitoring service
• Send you alerts about your monitored properties
• Process transactions and send billing-related communications
• Respond to your comments, questions, and support requests
• Send promotional communications (with your consent)
• Detect, prevent, and address technical issues and fraud
• Comply with legal obligations

3. How We Share Your Information

We do not sell your personal information. We may share your information with:

• Service Providers: Third parties that help us operate our service (payment processors, cloud hosting, analytics, email delivery, identity verification, and notarization partners)
• Advertising & Measurement Partners: Meta (Facebook/Instagram), Google, and similar platforms, to measure ad performance and deliver more relevant advertising. See Section 4 below for details
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In connection with a merger, acquisition, or sale of assets

4. Advertising & Measurement Partners

To measure the effectiveness of our advertising, improve ad targeting, and reach new customers who would benefit from our service, we share limited information with advertising and measurement partners, including Meta Platforms, Inc. (Facebook and Instagram) and Google LLC.

4.1 Meta Conversions API & Meta Pixel

We use Meta's Conversions API (a server-to-server integration) together with the Meta Pixel (a browser-based tag) to share event data with Meta. This data includes:

• Event data: The type of action you took (e.g., page view, form submission, subscription purchase), the time it occurred, the page URL, and non-sensitive custom parameters such as plan type and order value
• Cryptographically hashed customer information: Your email address, phone number, first and last name, city, state, ZIP code, country, and a randomly generated user identifier — each hashed using SHA-256 before transmission so Meta cannot reverse them to the original values. Meta uses these one-way hashes only to match events to a Meta account you may have, which improves advertising measurement
• Non-hashed identifiers for matching: Your IP address, browser User-Agent, and Meta's own first-party cookies (_fbp, _fbc) when present

We include the Limited Data Use (LDU) flag on every event we send, which applies Meta's reduced data-processing mode for users in California and other U.S. states with consumer privacy laws. We do not share sensitive personal information, payment card details, full property records, notarized documents, or identity-verification results with Meta.

4.2 Google Analytics, Google Ads & Google Tag Manager

We use Google Analytics and Google Ads (via Google Tag Manager) to measure site usage and ad performance. Google may receive your IP address, device information, and event parameters. We configure these tools with IP anonymization where available and do not share hashed personal identifiers with Google.

4.3 Your Choices & Opt-Out

You can opt out of this advertising data sharing at any time:

• Meta: Adjust your ad preferences at facebook.com/settings?tab=ads, or use the Digital Advertising Alliance opt-out
• Google: Opt out at adssettings.google.com
• Title Barrier: Email us at privacy@titlebarrier.com with the subject "Do Not Share for Advertising" and we will remove you from our advertising audiences and stop sending your hashed identifiers to advertising partners
• Global Privacy Control (GPC): We honor GPC signals as an opt-out of sale/sharing under applicable U.S. state privacy laws

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication requirements
• Employee training on data protection

6. Your Rights and Choices

Depending on your location, you may have the following rights:

• Access: Request a copy of your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Portability: Request transfer of your data
• Opt-out: Unsubscribe from marketing communications

To exercise these rights, please contact us at privacy@titlebarrier.com.

7. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy. When you delete your account, we will delete your personal information within 30 days, except where retention is required by law.

8. Children's Privacy

Our service is not directed to children under 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9. International Data Transfers

Your information may be transferred to and processed in the United States. By using our service, you consent to this transfer. We ensure appropriate safeguards are in place for international transfers.

10. U.S. State Privacy Rights (California, Colorado, Connecticut, Virginia, Utah, and others)

If you are a resident of California, Colorado, Connecticut, Virginia, Utah, or another U.S. state that provides consumer-privacy rights, you have the following rights with respect to your personal information:

• Right to know: request details about what personal information we collect, use, and share
• Right to access & portability: receive a copy of your personal information in a portable format
• Right to correct: request correction of inaccurate information
• Right to delete: request deletion of your personal information
• Right to opt out of "sale" or "sharing" for cross-context behavioral advertising: We do not sell personal information for money. When we share hashed identifiers with advertising partners (see Section 4), this may be considered "sharing" under California's CPRA or similar laws. You can opt out via the methods listed in Section 4.3
• Right to limit use of sensitive personal information: we do not use your sensitive personal information beyond what is needed to provide our core service
• Right to non-discrimination: we will not discriminate against you for exercising any of these rights

We honor Global Privacy Control (GPC) browser signals as an opt-out of sharing for advertising. To exercise any of the rights above, email privacy@titlebarrier.com with the subject line matching your request (e.g., "Delete My Data").

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our service after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us: